Items where Author is "Putri, Septi Purnama"
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Thesis
Putri, Septi Purnama (2020) PENGARUH CELEBRITY ENDORSER, PRICE DISCOUNT, ELECTRONIC WORD OF MOUTH (E-WOM) DAN SHOPPING EMOTION TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA MARKETPLACE SHOPEE. Skripsi thesis, Universitas Mercu Buana Yogyakarta.